GUIDES
Long-form guides about AI for marketing in 2026.
3 evergreen pillars. Not blog posts — reference documents the team consults, shares with clients and re-reads when context evolves.
PILLAR A
AI for marketing ecosystem in 2026
The map of the 4 categories.
4 types of AI for marketing, 7 questions before signing any of them, 3 cases per profile.
PILLAR B
Marketing.Chat vs Jasper vs Copy.ai
When to pick each.
12-axis matrix (language, scope, data, models, images, pricing) + 3 critical axes detailed.
PILLAR C
How to implement AI in marketing in 30 days
Operational framework.
4 weeks: diagnosis, setup, execution, scale. Daily checklists and board-ready metrics.
PILLAR D
GEO & AEO: definitive guide to generative engine optimization
The complete map to being cited in ChatGPT, Claude, Gemini and Perplexity.
Princeton's seminal paper (KDD 2024), 9 scientifically tested techniques, 2025/2026 benchmarks, Brazilian market and a 90-day roadmap.
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